Utopick had a symbol, a ship embodying the spirit of adventure and representing the long voyage the cocoa pods make to reach the Chocolatier. Working on the chocolate package, we transformed the symbol into an origami boat, a moment that marked the birth of our solution. The paper folds to create two triangles, each with their own colour and texture, personalizing every bar.
We reproduced the same shapes on the bar, which is pre-cut into big triangles, once again taking advantage of the ships own geometry – the symbol of Utopick.
Designer : LAVERNIA & CIENFUEGOS DESIGN
Location : Valencia, Spain
Project : Utopick Chocolates
