A dip into the underwater world

This design seeks to immerse the observer in plankton’s natural habitat, the seabed.
A world inhabited by algae, microorganisms, and even an animal that feeds on them: the whale shark. This fish becomes a key feature and is integrated into the packaging, serving both as a closing lid and a seal.

The visual elements are structured to directly highlight plankton as the main ingredient of this product. Offering an original and innovative take on the world of herbal teas.

The iridescent blue paper immerses us in the ocean, alongside an abundance of microscopic elements and the texture of the whale shark’s skin, rendered in silver foil stamping. Also, the diecut seaweed overlaps to enhance the overall sense of depth.

Naturally, innovation and distinctiveness are also design objectives for this packaging.

Plankton Tea is an innovative and experimental project by La Tetera Azul.

Designer : Estudio de diseño Pablo Guerrero

Location : León, Spain

Project : Plankton Tea La Tetera Azul

Client : La Tetera Azul