VAYRA is a luxury private villa on a hillside in north-eastern Corfu, Greece, with 360-degree views over the Ionian Sea.
The bespoke Welcome Guide was designed to combine the character of a coffee table book with the function of a villa guide. Closed, it takes the form of a box with a magnetic closure, its cover and spine finished in rose gold foil.
Inside, a ring binding allows pages to be updated over time, keeping the guide relevant season after season. The pages introduce the villa’s story and identity, alongside floor plans redesigned in the brand’s style and QR codes that connect the printed guide to digital content.
The guide brings together a variety of papers in different colours and sizes, all inspired by the brand’s palette, which draws on the hill’s reddish stone from which the villa was built.
Location : Athens, Greece
Project : VAYRA – Booklet
Client : VAYRA