Design of visual language and application to packaging for the Puro Cacao brand of @procolcacaocolombia. The company commissioned us to refresh its image, maintaining elements of its original brand (logo and name). This company is creating a Cacao culture based on the quality of the processes, the knowledge of the potential of the Colombian land. In the packaging we wanted to create our own style of illustration that would capture the craft of the country’s cocoa communities, highlighting the flora and fauna of each region.

Designer : Paradoja

Location : Bogota, Colombia

Project :  Puro Cacao