Pure Leaf relaunches its premium teas in the UK and Netherlands, with a global brand and packaging redesign by London agency PB Creative.

Pure Leaf’s range of single-origin and blended teas uses ingredients sourced from top producers all over the world and is made in collaboration with the industry’s most reputable tea masters. The brand goes to great lengths to source its tea in a sustainable and responsible way, and prides itself on using traditional manufacturing methods to produce the ultimate cuppa.

Designer : PB Creative