February 12, 2024

Amit Yogi

Discover the interview of Amit Yogi:

How did you become designer?

The journey of Belongs from Middle-Class Family to achieve the scale in Graphics Designing wasn’t too easy but tremendously Interesting from the beginning to the Entrepreneurship Journey for me. From the beginning of 12th Std, my interest was in Computer hence I took admission in Computer field, even my parents can’t afford the fees of my Graduation and Post Graduation in M.Sc. IT. I had passed the hardest time in my life, I struggled with my financial situation worse and was tense about the future. But, by god grace and friend’s support, I was able to survive and completed my Post Graduation. But What!!! In Which stream I was having expertise as I don’t understand coding, fundamentals, then what to do to pursue my career…I had struggled a lot to pass out the semesters with the stream and subject I wasn’t so good in. The crucial time and extreme pressure of future and careers were on my mind with an extreme load. After doing some research and took guidance from Fellows, I came to know about Designs.

How would you define your vision of design, your style? 

I’ll learn that my style as a brand designer is rooted in minimalism and simplicity. I believe in the power of clean, elegant design that communicates a message clearly and effectively. I aim to create designs that not only look aesthetically pleasing but also serve a purpose.
My vision of design is to make a lasting impact through my work. I want my designs to evoke emotions, tell stories, and resonate with people on a deep level. I believe that great design goes beyond aesthetics; it has the power to shape perceptions and inspire change.

For the future, what are your professional projects?

Looking ahead, I’m excited about the future of my career as a brand designer. I plan to continue working on a diverse range of projects, from creating visual identities for startups to collaborating with established brands to refresh their image. I’m also eager to explore new design trends and technologies to stay at the forefront of the industry.

One of my goals is to work on projects that have a positive social impact. Whether it’s designing for non-profit organizations or working on sustainability-focused initiatives, I want to use my skills to contribute to causes that matter to me and the world.

What do you like the most in your job?

What I love the most about being a brand designer is the creative freedom it offers. Every project is a blank canvas, and I get to bring my ideas to life in unique and innovative ways. The process of taking a client’s vision and turning it into a visual identity that represents their brand is incredibly rewarding.

Moreover, the satisfaction of seeing my work out in the world, on products, websites, or marketing materials, is indescribable. It’s the feeling of knowing that I’ve played a role in helping a brand stand out and connect with its audience.

In conclusion, my journey as a brand designer has been a rollercoaster of hard work, self-discovery, and a deep passion for design. I’m excited to see where this journey takes me and how my work continues to evolve in the ever-changing world of design.