MUUUHLK is a new plant-based, single origin chocolate bar made with oat milk. As well as developing retro-inspired, playful packaging that is sure to stand out on the shelf of your local health food store, I understood that MUUULHK would also need a knock-out website and social media strategy for direct to consumer sales whilst they build up their supplier network.
MUUUHLK is a personal project and the brand created is entirely fictional.
Location : Gloucester, UK
Project : MUUUHLK