Clementina is a fresh juice packaging concept that seeks to reframe the everyday carton as an object of artistic delight. Instead of blending into the shelf, the design invites consumers to take home a piece of summer — evoking gardens, Mediterranean sunshine, and the vibrant, sunny character of the clementine fruit itself. The visual identity echoes the emotional warmth and freshness of the product, elevating a simple juice carton into an expressive, art-inspired experience.

Designer : Mapa Mundi

Location : Lithuania

Project : Clementina Orange Juice

Client : Clementina