Syvter, a smart e-commerce application that specializes in offering curated boxes designed to suit diverse tastes at affordable prices. In addition, the app provides a unique service for expatriates, enabling them to send gifts and essentials to their families in Egypt.
About the Brand
Syvter is an innovative shopping platform that blends convenience with emotional connection. It simplifies the purchasing experience through ready-made curated boxes while also allowing customers to create customized boxes of their own. Beyond commerce, the brand emphasizes warmth, family bonds, and joy—values that resonate strongly with its core audience.
The Design Solution
The logo concept integrates the letter “S” with the shape of an eye, symbolizing both the brand’s name and its vision of carefully selecting the right products for customers. The eye conveys trust, attention, and focus on detail, while the “S” highlights the brand identity in a simple yet memorable way.
The vibrant orange was chosen to convey energy, optimism, and positivity. This is paired with DIN Next LT Arabic, a modern and versatile typeface that ensures clarity across both Arabic and English applications. The overall identity strikes a balance between simplicity and memorability, making it adaptable for both digital platforms and print materials.
Conclusion
Through this visual identity, Syvter positions itself not only as a shopping app but also as a bridge between people and their loved ones. The result is a warm, professional, and timeless identity system that reflects the brand’s values of care, connection, and joy.
Location : Egypt, Qena
Project : Syvter Logo & Brand Identity
Client : Syvter