The Beauty of Imperfection NUFF JUICE is a playful exploration of color and free-form lines. We stripped away mechanical rigidity to make room for emotion. Each package serves as a miniature artwork, where the rawness of hand-drawn sketches blends seamlessly with modern energy, awakening the taste buds through vision at the very first glance.
Creative Director: Tin Lai
Account: Lam Hoang
Design Team: Chang Be, Mikeyokei, Chau Nguyen
UX/UI & Website Developer: Duong Vu, Chien Pham
Lino Cut: Le Bui Ngoc Hai
Showcase: Chau Nguyen, Chang Be, Mikeyokei
Producer: Anh Tram
Animation: Chau Nguyen, Toan Truong, Memo Creative
Photography: Kweirdbleu, Jeni Khanh Pham
3D Model: Nhan Pham
Location : Ho Chi Minh, Viet Nam
Project : NUFF JUICE
Client : EARTHMADE