The Ianniciello liqueur project was born from a simple story of passion and deep respect for nature. Each bottle is the result of time-honored family traditions, crafted with care and dedication. Made from fresh, seasonal ingredients—such as fruit sourced from local vendors—the liqueurs are free from preservatives and artificial colorings. Every sip evokes a memory, a place, an emotion, capturing the authenticity and purity of the land.
The graphic design is a visual tribute to this Mediterranean spirit. Labels are printed on Fedrigoni Ipanema barrier paper, laminated with Sorolla, using full-color offset printing across the entire label for a rich, sophisticated look. Matte hot foil and raised UV screen printing add elegance and definition, especially to fine illustration details. The product name, logo, and illustrations are further enhanced with a glossy varnish over gold foil, adding a refined, premium touch.
The back label features a drop-shaped cutout—a symbolic nod to the precious liquid inside, reflecting a product as rich in story as it is in flavor

Working closely with interior designers, the branding embodies boldness, delicate textures and a playful touch.

Designer : Andrea Basile / BasileADV

Location : Bonito, Italy

Project : Liquorificio Ianniciello

Client : Liquorificio Ianniciello