This branding was inspired by the all shades of Italy, the streets, the colourful buildings, & the food to bring the “Italy”(little trip for the Italian style & taste)to Cairo, Egypt! The logo, based on the fun and playful type incorporates zig-zag elements evoking the lively Italian ways like spaghetti(I) & pizza(A) with its food & post-dinner conversations. For the styling, I’ve included photos related to food and leisure, and took the fun color palette from Italian street & buildings that combines an orange-golden hue to a pink & green. Added a serif type as the paragraph font to add the readability & contrasting to the title font which is in all caps.
Location : Mumbai, India
Project : Cantina-Italian Restaurant
Client : /