Montérrez is the first wine made in Nuevo León, MX, crafted for family and legacy.
A great family ventured forward to find a land that had what it took to become a fine vineyard. Montérrez was born under a banner of fearlessness and hard work. This wine is for the ones who want to bring luck to their table and are never afraid to go for adventure.
When we visited the vineyard we found majestic views at the base of incredible mountains. We were inspired by the natural lagoons, the horses, the birds, the cattle, flowers, and plants, and couldn’t help ourselves to make them the focal point of the brand label.
The design is elegant at its core. We created a wordmark worthy of such a land and family, taking in all its strength and beauty into an iconic logo. Every grape strain has its own unique illustration to represent it, so when consumers find their favorite among all the decks of flavors, they can always seek out their character.
Montérrez is now an icon of Mexican wine, and we were fortunate enough to be a part of it.
Location : Monterrey, Mexico
Project : Monterrez
Client : Monterrez