QD’s is every Delhiite’s favorite hangout spot. For quenching one’s early-morning cravings or sharing some late-night munchies, QD’s scrumptious food has been a go-to since 2008.
The Neat Trick was appointed to create QD’s brand identity and the brand mascot, designed to be a man ready to dig into a big, happy bite. The process surely made us hungry as we incorporated some food photography alongside quirky copies and rustic colors. With warm brown and earthy olive green colors capturing the essence of their brand, the logo is simple and elegant with a classic typeface emphasizing the authenticity of uncomplicated food experiences. Together, these elements create a cohesive and inviting brand identity for QD’s.
Location : New Delhi, India
Project : QD’s