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June 6, 2021

Tiare Hernández Payano

Nancy is a family-owned pastry and cafe based in the Dominican Republic, responsible for over 21 years of
an endless amount of unique experiences.
The graphic solution alludes to its current gastronomic proposal rich in Caribbean ingredients and
unparalleled presentations. A neutral color palette was applied, supported with a photographic style
inspired by the Spanish still life of the 17th-18th century and typography that maintains its readability, giving
the brand a sense of discretion with Cirka and grace with Cirka and Delova. Ultimately, it was used as a
communication intermediate, the exquisite vintage botanical illustrations of Pierre-Joseph Redouté.

Designer : Tiare Hernández Payano

Location : Santo Domingo, Dominican Republic

Project :  Nancy Brand Identity

 

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