Naming and packaging for seven new premium organic soft drinks with a Mediterranean flavor.
Garage Comunicazione has worked on the branding of the premium line of Spadafora Bibite, a family business that has been producing soft drinks since 1945.
For this line of quality and innovative organic drinks, without artificial colors or flavors, we have created a name that evokes the natural environment, that has an assonance with the italian verb “to drink /Bere“ and that recalls naturalness, tradition and vintage exclusivity.
Bio Bersò packaging, made on pearl paper and with relief work, refers to the drinks of the Fifties, to the atmosphere of exclusive club and bar with a strong Italian character. The shape of the label, as well as the lettering of the line logo, are inspired by the retro vintage style.
Designer : Garage Comunicazione
Location : Rogliano, Italy
Project : BioBersò