To work the design concept the first inspiration was determined by two facts about our customer, who is an extra virgin olive oil farmer, but also a pharmacist. We link both ideas to show them in its product. The packaging design transmits a medication appearance through a bottle based in older pharmaceutical containers. On the front we can see the brand, which let us appreciate a pixelated heart behind a green cross, making an enjoyable, strong and characteristic design. The product design is emphasized by its strong green colour over white, and its concept about health as the principal brand attributes.Naming, graphic desing and finishing work together showing a powerful & consistent product, which breaks the usual desing concepts about olive oil. The bottle is easy to handle because of its reduced measurements. The screw cap is a non-refillable and anti-drip one, which allows to have a comfortable and delightful experience while serving. This Extra Virgin Olive Oil just can be bought in pharmacies, health stores, and own website.

Designer : SUPERFLUIDO