February 29, 2020


WeQual is an abbreviated portmanteau of Women Equal Business. The logo incorporates an equal sign that can also be used in isolation across event materials, both print and digital, to drive home brand messaging at all touchpoints. And customised sans fonts – not usually associated with the traditional, serif-loving City – give it a modern, direct feel.

Designer : ShopTalk

Location : London, UK

Project : WeQual