Hungarian Paprika has a very special package design in order to avoid packaging style from
the grocery stores, therefore it can be the perfect gift or souvenir.
The emblem has a classy, illustrative style that refers to the tradition of paprika in Hungary.
In the typography there is a ligature that reminds of the shape of paprika. The other part of the package design has a playful
method, the details of the logo appear as a nice pattern on the box.
There is a difference between
the two flavours, the red package is hot paprika and the white o ne is delicate.
Designer : Eszti Varga
Location : Budapest 1202, Hungary
Project : Hungarian Paprika package design