Consumo cuidado is an online store that specialises in everyday use products which range from plant based milks
to nappies (diapers for those of you across the pond!).
Consumo cuidado was looking to define itself as an ecofriendly brand known for being warm and welcoming
to its customers, shedding itself of the all-too-common idea that natural = overpriced.
To achieve this, I used friendly graphics with a variety of colours and graphic touches, all while maintaining visual
order and organisation. I also created a pattern inspired by naturally woven raffia bags to really highlight the
essence of being home-made and friendly.
Location : Lima, Peru
Project : Consumo Cuidado