November 7, 2016


Gioinos (Earth and Wine ~ ??-?????), a label in harmony with nature.
The brand of Tsikrikoni’s Winery wine Gioinos consists of six different labels. Artware proceeded to refresh the image of the brand by redesigning its labels.
The basic image of each label is the outline of a -different for each label- tree from Mount Paggaion, which is connected to the characteristics of the respective variety. The descriptive text for each product is discretely placed in the design, while each label is distinct by a different colour which accompanies the gustatory character of the particular wine.

Creative Agency : Artware

Project : Ghoinos

Location : Kavala, Greece