Nappini was born from a restyling of the logo and image of a family run company in the Tuscan hills in Italy.
The work was to create a new image that represented simplicity, harmony and enhance the production of honey craft. The logo was created so that its identity could be replicated in a pattern. The external part (which represents the hive with a synthesized sign) was then declined in the graphic elements of the packaging that characterize the brand.
There are two colors chosen for the project. They recall the two qualities of honey that the family produces “Millefiori honey” and “Chestnut honey”
Designer : Giulia Baldini
Locality : Roma, Italy
Project : Nappini – Honey