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July 12, 2017

TSMGO

Hi, we want to sumit you our latest development, in which strategy and packaging go hand in hand, for one of the leading brands in the world oil market: Hojiblanca at DEOLEO group.

From Marketing Direction we were presented the objective of developing a new segment of oils Upper Mainstream that served to present its double strategic commitment: the Code of Flavor and the Masters of the coupages.

This code helps and educates consumer when choosing the variety and serves as a guarantee and endorsement to endow it with meaning.

In TSMGO | The show must go on, we carry out, in addition to the development of packaging, staging the presentation to key customers through a presentation kit that serves to make a product tasting.

Alegre, Pícaro y Bravío, three denominations that will soon be in all the linear of the distribution identifying this new segment that, with a fluted bottle, quickly capture the attention of consumer.

Designer : TSMGO

Locality : La Rioja, Spain

Project : Hojiblanca Blends

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